"Switch to Beautiful"
Switch to Squez
Glass / Aluminum / Hybrid Bottles that Squeeze
Switch to Squez
Glass / Aluminum / Hybrid Bottles that Squeeze
Why are Squez bottles important and valuable to you?
Put another way, why are plastic bottles such a problem for you? Plastic is like DDT or asbestos. Plastic bottles are 1960s packaging that cause global environmental, health, brand and consumer problems. For companies that use plastic bottles, they are a root source of financial liability and shareholder value risk, on a vast scale.
Squez bottles create an entirely new bottling paradigm that is 10x better than plastic, and without the liabilities.
Consumer and Brand Risk of Plastic Bottles
Consumers increasingly find plastic bottles depressing, ugly, unhealthy and against their values. Consumers know that most of these bottles will end up in landfills, the oceans and waterways, and that as they degrade and/or are recycled, they introduced PFAS into the environment, drinking water and our bodies. Consumers also increasingly see straight through the pitch that (a) plastic bottles are a problem for consumers and their cities to solve through recycling, and (b) new versions of plastic will be a solution.
Company Earnings Risk of Plastic Bottles
Further, many companies, their boards, their investors and the financial analysts covering their stock are awakening to the fact that plastic bottles are a significant brand liability, a drag on earnings and share price, and a source of significant financial liability risk because of changing consumer sentiment, the scientific research on plastics, and PFAS litigation (from municipalities, states, federal agencies and class actions), among other trends.
Why These Risks?
Plastic is like DDT or asbestos, maybe significantly worse.
Plastic bottles cause immense damage to the environment, and have terrible health risks (sources: search for plastics on https://www.nih.org/, https://www.jerseyislandholidays.com/plastic-bottle-pollution-statistics). "Plastic waste can take anywhere from 20 to 500 years to decompose, and even then, it never fully disappears; it just gets smaller and smaller" (source: https://www.un.org/en/exhibits/exhibit/in-images-plastic-forever#).
The vast majority of plastic bottles are never recycled. They go into landfills, the ocean and every part of the environment. In fact, recycling is a myth propagated by the plastics industry (source: https://www.theguardian.com/us-news/2024/feb/15/recycling-plastics-producers-report).
As these bottles deteriorate, they create microplastics/PFAS. These harmful substances are found in our bodies, our drinking water, and essentially everywhere. For instance, PFAS are found in 100% of the placentas in a recent study (source: https://hsc.unm.edu/news/2024/02/hsc-newsroom-post-microplastics.html). Many other studies found that PFAS chemicals transfer from placentas to fetuses (sources: https://news.ki.se/pfas-chemicals-pass-from-mother-to-fetus-throughout-pregnancy) and https://www.sciencedirect.com/science/article/pii/S0160412018326102#:~:text=The%20most%20commonly%20detected%20compound,fetal%20organs%2C%20respectively%20(Fig.)
A study suggests strong links between PFAS and micro-plastics in the body, and increased risk of heart attacks and strokes, even in otherwise healthy individuals (source: https://www.theguardian.com/environment/2024/mar/06/microscopic-plastics-could-raise-risk-of-stroke-and-heart-attack-study-says).
There's much more to the problem of plastic bottles. Plastic bottles simply emotionally depress and even anger a growing swathe of consumers worldwide. People feel bad when they buy products packaged in plastic. By many accounts plastic bottles negatively affect the taste of a product. New variations and formulations of plastics may avoid immediate regulations and may provide companies that use plastic bottles with temporary PR, but evidence is strong that these "bio-plastics" (or other other green-washed names) have essentially the same problems as existing plastic bottles.
Switch to Beautiful: Squez Offers a 10x Better Bottle
What company wants to deliver its product in a bottle/packaging that consumers dread using because it has potentially devastating impacts on the environment, to the health of the person using it, and to their friends and family for literally generations when there is a far better alternative?
What company wants its product in and brand on high polluting, depressing, dangerous and 1960s-tech plastic bottles, when squeezable Squez bottles give you almost unlimited possibilities in design, marketing, features, environment and more?
Put another way, why are plastic bottles such a problem for you? Plastic is like DDT or asbestos. Plastic bottles are 1960s packaging that cause global environmental, health, brand and consumer problems. For companies that use plastic bottles, they are a root source of financial liability and shareholder value risk, on a vast scale.
Squez bottles create an entirely new bottling paradigm that is 10x better than plastic, and without the liabilities.
Consumer and Brand Risk of Plastic Bottles
Consumers increasingly find plastic bottles depressing, ugly, unhealthy and against their values. Consumers know that most of these bottles will end up in landfills, the oceans and waterways, and that as they degrade and/or are recycled, they introduced PFAS into the environment, drinking water and our bodies. Consumers also increasingly see straight through the pitch that (a) plastic bottles are a problem for consumers and their cities to solve through recycling, and (b) new versions of plastic will be a solution.
Company Earnings Risk of Plastic Bottles
Further, many companies, their boards, their investors and the financial analysts covering their stock are awakening to the fact that plastic bottles are a significant brand liability, a drag on earnings and share price, and a source of significant financial liability risk because of changing consumer sentiment, the scientific research on plastics, and PFAS litigation (from municipalities, states, federal agencies and class actions), among other trends.
Why These Risks?
Plastic is like DDT or asbestos, maybe significantly worse.
Plastic bottles cause immense damage to the environment, and have terrible health risks (sources: search for plastics on https://www.nih.org/, https://www.jerseyislandholidays.com/plastic-bottle-pollution-statistics). "Plastic waste can take anywhere from 20 to 500 years to decompose, and even then, it never fully disappears; it just gets smaller and smaller" (source: https://www.un.org/en/exhibits/exhibit/in-images-plastic-forever#).
The vast majority of plastic bottles are never recycled. They go into landfills, the ocean and every part of the environment. In fact, recycling is a myth propagated by the plastics industry (source: https://www.theguardian.com/us-news/2024/feb/15/recycling-plastics-producers-report).
As these bottles deteriorate, they create microplastics/PFAS. These harmful substances are found in our bodies, our drinking water, and essentially everywhere. For instance, PFAS are found in 100% of the placentas in a recent study (source: https://hsc.unm.edu/news/2024/02/hsc-newsroom-post-microplastics.html). Many other studies found that PFAS chemicals transfer from placentas to fetuses (sources: https://news.ki.se/pfas-chemicals-pass-from-mother-to-fetus-throughout-pregnancy) and https://www.sciencedirect.com/science/article/pii/S0160412018326102#:~:text=The%20most%20commonly%20detected%20compound,fetal%20organs%2C%20respectively%20(Fig.)
A study suggests strong links between PFAS and micro-plastics in the body, and increased risk of heart attacks and strokes, even in otherwise healthy individuals (source: https://www.theguardian.com/environment/2024/mar/06/microscopic-plastics-could-raise-risk-of-stroke-and-heart-attack-study-says).
There's much more to the problem of plastic bottles. Plastic bottles simply emotionally depress and even anger a growing swathe of consumers worldwide. People feel bad when they buy products packaged in plastic. By many accounts plastic bottles negatively affect the taste of a product. New variations and formulations of plastics may avoid immediate regulations and may provide companies that use plastic bottles with temporary PR, but evidence is strong that these "bio-plastics" (or other other green-washed names) have essentially the same problems as existing plastic bottles.
Switch to Beautiful: Squez Offers a 10x Better Bottle
What company wants to deliver its product in a bottle/packaging that consumers dread using because it has potentially devastating impacts on the environment, to the health of the person using it, and to their friends and family for literally generations when there is a far better alternative?
What company wants its product in and brand on high polluting, depressing, dangerous and 1960s-tech plastic bottles, when squeezable Squez bottles give you almost unlimited possibilities in design, marketing, features, environment and more?
Squez: Beautiful, squeezable ... glass, aluminum and hybrid ... bottles
in almost infinite shapes, possibilities and lightweights
in almost infinite shapes, possibilities and lightweights
Squez offers a 10x better solution. A solution that not only replaces plastic, it also creates an overwhelming better brand and design experience for consumers.
Watch:
Glass Bottles that Squeeze
Glass Bottles that Squeeze
Watch:
Simple Structure of Rigid Mozaic Tiles + Flexible Membrane
Our Squez bottle technology offers glass, aluminum and other rigid material bottles that squeeze, take numerous shapes and offer competitive weight classes. The way we've done this is a bit similar to Buckminster Fuller's ground-breaking tension/stress architectural innovation (https://en.wikipedia.org/wiki/Tensegrity).
The images below are just a few examples of what can be achieved to create "Switch to Beautiful" new Squez bottle designs.
Take advantage of an almost infinite number of overall bottle shapes, mozaic tile shapes and colors, flexible membrane colors and other characteristics for any specific brand packaging to tailor and optimize for the brand's user experience.
The images below are just a few examples of what can be achieved to create "Switch to Beautiful" new Squez bottle designs.
Take advantage of an almost infinite number of overall bottle shapes, mozaic tile shapes and colors, flexible membrane colors and other characteristics for any specific brand packaging to tailor and optimize for the brand's user experience.
Why "Switch to Beautiful" Squez bottles?
More Brand Possibilities!
These images are just the start. The Squez bottle technology allows for fantastic range of completely new design opportunities for bottles. Unleash your design teams to create the most dynamic product and brand packaging on the market.
Some of the design opportunities include:
Some of the design opportunities include:
- Beauty ... unlimited:
- Combine mozaic tiles of any color and shape
- Add a large center glass panel mozaic tile for labels
- Light up the bottle's mozaic tiles with embedded LEDs
- Structurally ... unlimited
- Combine glass mozaic tiles with an aluminum top and bottom for lighter weight
- Combine aluminum tiles with stainless steel top and bottom
- Combine rigid mozaic tiles of any materials (glass, aluminum, stainless steel, ...)
- Eco-friendly ... unlimited
- Use eco-friendly membrane construction (such as biodegradable silicone)
- Use glass or aluminum mozaic tiles and top/bottom
- Much more ... unlimited
- Use membranes that are food/drink safe, insulating, etc
- Use mozaic tiles that have embedded electronics or other sensors ... imagine a bottle with a mozaic tile that indicates the temperature
Questions to Ask
(1) Why continue to put your brand on depressing, high polluting, dangerous and dull 1960s-era plastic, when beautiful, new, squeezable Squez bottles give you almost unlimited possibilities in design, marketing, features, environment and more?
(2) Do you want to rely only on the future possibility that an R&D effort that is costly and time-consuming might come up with a plastic that doesn't have all these problems, an effort that is high risk because there is no indication that anything that relies on plastics is going to solve all the problems with plastic, and evidence points in the opposite direction?
(3) Why not at least pursue a parallel path of exploring the potential of squeezable Squez bottles to give you almost unlimited possibilities in design, marketing, features, environment and more? You get glass, aluminum and other rigid material bottles that squeeze, take numerous shapes and offer competitive weight classes.
(4) How does a patent help? Patents protect investments in differentiation. Patents create the incentive to innovate, and offer especially large benefits to first-movers. If you invest in differentiation and a leap-forward, but the technology is not protected and can be used by anyone, then you prove the market and carry all the risk, just to benefit your competition. Patents are written into US Constitution in Section 8. That's how important the Founders believed patents are to establishing the most dynamic, innovation-driven country. That's why we have a patent pending, and that why you want a patent-protected differentiator, and just one of the many reasons why Squez will maximize your brand value and investor returns by replacing your use of DDT/asbestos-like plastic bottles.
(2) Do you want to rely only on the future possibility that an R&D effort that is costly and time-consuming might come up with a plastic that doesn't have all these problems, an effort that is high risk because there is no indication that anything that relies on plastics is going to solve all the problems with plastic, and evidence points in the opposite direction?
(3) Why not at least pursue a parallel path of exploring the potential of squeezable Squez bottles to give you almost unlimited possibilities in design, marketing, features, environment and more? You get glass, aluminum and other rigid material bottles that squeeze, take numerous shapes and offer competitive weight classes.
(4) How does a patent help? Patents protect investments in differentiation. Patents create the incentive to innovate, and offer especially large benefits to first-movers. If you invest in differentiation and a leap-forward, but the technology is not protected and can be used by anyone, then you prove the market and carry all the risk, just to benefit your competition. Patents are written into US Constitution in Section 8. That's how important the Founders believed patents are to establishing the most dynamic, innovation-driven country. That's why we have a patent pending, and that why you want a patent-protected differentiator, and just one of the many reasons why Squez will maximize your brand value and investor returns by replacing your use of DDT/asbestos-like plastic bottles.
The Take-Away for You in 2 Sentences
Squez bottles are your product and brand differentiators and drivers to acquiring and maintaining the loyalty of your current and next gen customers. Get on the winning side of the best bottle technology. Get on the winning side of the eco equation. Switch to Beautiful. Switch to Squez.
Squez Bottles: Switch to Beautiful
Patent Pending
Contact us for more information.